Dan Pacheco

Journalism Innovation

Peter A. Horvitz Endowed Chair in Journalism Innovation

Dan Pacheco is a digital journalist with 18 years of experience in news and information startups and new product development. After a year as a feature writer for The Denver Post, he joined the launch team for Washingtonpost.com in 1994, where he produced its first business, technology and community sections. He later spent six years at America Online, launching and managing user-contributed content services that were used by tens of millions of people daily.

Pacheco returned to his newspaper roots in 2004 at The Bakersfield Californian, where he is known for launching Bakotopia, the first social networking service for a local newspaper, and multiple web-print niche products. His work there earned him a Newspaper Association of America “20 Under 40″ award and two Knight-Batten Awards for Innovation in Journalism. The home-grown Bakomatic platform that powered these sites was purchased by the Arizona Republic and Sacramento Bee.

In 2007, Pacheco was awarded an $837,000 Knight News Challenge grant to run Printcasting, an experiment in cloud-based magazine creation. The service evolved into BookBrewer, an e-book and print-on-demand startup that is used by journalists and news organizations as well as hundreds of self-published authors. 

Pacheco is a proponent of constant innovation and reinvention for individuals and industries. He believes future historians will see the present as the golden age of digital journalism, and that its impact will overshadow turmoil in legacy media.

Pacheco is the Peter A. Horvitz Endowed Chair in Journalism Innovation at the Newhouse School and publishes Journovation Central.


  • B.S. University of Colorado


  • Digital Journalism
  • Digital Media
  • Immersive Journalism
  • Innovation in Journalism
  • Startups
  • Virtual Reality
  • Writing for New Media

Students prepare to predict and project changes in media through the lens of technology. Coursework explores the technologies and trends that are changing how people access, interact with and publish information.