Curriculum

Program Requirements

Newhouse’s online M.S in Communications is a part-time, 33-credit program that can be completed in as few as 15 months.

The program includes 5 core courses that will equip you with a foundation in key communications theories and skillsets. From there, you will select one of three specializations to help cultivate specialized expertise in your desired subject area.

To complete the program, you will attend two immersions and a capstone to apply your skills in hands-on, real-life situations.

5

core courses

4

specialization courses

2

immersions

1

capstone

Core Courses

Introduction to Digital Communications
Use case studies to evaluate and analyze the use and impact of digital communications technologies. Explore issues of digital media culture, Internet governance, ethics and diversity.

Multimedia Storytelling
Write, design and produce short fiction and nonfiction stories using digital media techniques. Work on strong image construction, sequencing and continuity and understand how they are important to the effective delivery of information.

Social Media for Public Communications
Examine the strategic use of digital and social media platforms and tools for professional communication purposes. Gain hands-on experience.

Media Law
Study critical issues in media law—including libel, privacy, fair trial/free press and obscenity.

Digital Communications Systems
Receive an introduction to the strategic digital communications systems that help professionals select audiences, deliver appropriate content, and capture data. Learn the data, social media and asset management tools appropriate for complex communications problems.

Areas of Specialization

Our four-course concentrations allow you to cultivate deeper expertise in a specific area of communications and better understand its larger role within the industry.

Advertising

Examine strategies and principles that lead to successful advertising campaigns — both traditional and digital.

Public Relations

Learn to craft communications that get noticed by media outlets and journalists in today’s frenetic news cycle.

Journalism Innovation

Write and produce stories for Web-based media outlets and explore the latest in digital media platforms.

Immersions

Though all courses are delivered online, the curriculum includes two weekend-long excursions—one, to the Syracuse University campus in New York, and the second, to domestic and international cities chosen with each cohort—so you have the opportunity to network with peers and meet industry leaders in person.

These excursions include talks and case studies, workshops and tours of major companies in the area.

Learn more about immersions.

Capstone

You will finish the program with an independent project focused on digital communications innovation within your specialized area. You will identify a key issue within your industry and develop an innovative approach that adds value for stakeholders.

Learn more about the capstone.

Take the Next Step

Fill out this form to receive more information from an Admissions Counselor about how Communications@Syracuse can help advance your career.