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Alumna Perspective: Building Connections Through Communications@Syracuse

Liz Webber specialized in journalism innovation in the Communications@Syracuse program before her recent graduation. We interviewed her about her decision to join the program, how she balanced work and school, and how her master’s degree has helped her advance in her career.

Media, Technology and Ethics: The AI Imperative

Communications@Syracuse students visited campus September 29 through October 1 for an immersion focused on AI applications in areas of media, technology and ethics. Students learned from faculty experts, networked with industry leaders and created their own chatbots.

Muckraking and Investigating: The Reporters Who Uncovered Government Secrets and Scandals

In-depth and thoughtful reporting is a check to ensure American democracy works in the best interest of the people. Throughout American history, journalists have uncovered lies and covert actions taken by elected officials with investigative reporting.

20 of the Most Powerful Military Photos of 2016

At the end of every year, it’s easy to reflect and tally up all of the negative things that happened. With global tragedies and celebrity deaths, plus the added stress of a spite-fueled national election, 2016 was no different. Instead of focusing on the negativity of the past year, we want to reflect on a group of Americans who never stop, no matter how heavy the workload. In honor of their service, we have compiled 20 of the most powerful military photos from 2016.

 

How Data Helps Create Successful Sponsored Content

Creating successful content requires analyzing the behavior and the preferences of your audience. You have to understand what type of articles interest the people you are writing for and their reactions to the posts you publish. Péter Szántó, the founder of and product manager for SpringTab shares his tips for creating effective sponsored content.

 

175 Years of Presidential PR [Infographic]

Throughout American history, campaigns have used slogans to distill complex campaign goals into short and easily digestible messages. We compiled some of the most prominent presidential campaign slogans in the last 175 years. Take a look at the infographic and let us know which slogan you think is most effective.